Mobile marketing.

 


Mobile marketing is a multi-channel online marketing technique focused at reaching a specific audience on their smartphones, feature phones, tablets, or any other related devices through websites, E-mail, SMS and MMS, social media, or mobile applications.[1] Mobile marketing can provide customers with time and location sensitive, personalized information that promotes goods, services, appointment reminders and ideas.[2] In a more theoretical manner, academic Andreas Kaplan defines mobile marketing as "any marketing activity conducted through a ubiquitous network to which consumers are constantly connected using a personal mobile device".[3]


SMS marketing

MMS

Push notifications

App-based marketing

In-game mobile marketing

Bluetooth

Proximity systems

Location-based services

Ringless voicemail

User-controlled media

Privacy concerns

Classification

References

Men,s and women fashion collection. 


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